How to Choose a Good Colour Scheme For Your Website and Brand Identity: Part II

#2 Choose your accent colours

It is pretty boring to have just 1 single colour throughout your entire website! To make your design more interesting (and professional), you need accent colours to highlight attention-worthy parts of your website like quotes, buttons or subtitles.

Colour mixing and matching actually scare a lot of people because it’s not always easy or intuitive to tell which colours blend well together without a good understanding of colour theory, and a lot of trial and error. But, who has time to get a Ph.D. in colour theory?! – Not me. Thank goodness there is a shortcut that everybody can use!!  It’s a colour-matching tool that can help you combine colours like a pro!

How to use a colour-matching tool to help you select your accent colours

Once you have your dominant colour, it’s really easy to find your accent colours by using colour-matching tools like Adobe Colour CC tool.

Adobe Colour CC looks complicated, but it is actually a pretty simple tool to use.
We’ve created a 3-step process to show you how to use it to build your colour scheme from one of two ways:

#1 Using your pre-selected dominant colour to build your colour scheme

#2 Using a photo as inspiration to build your colour scheme

#3 Choose your website background colour

Have you ever painted a house before?
If you have, then you will probably have some experience with picking a wall colour – and you will know that choosing the right wall colour can be a challenge.
You want the wall colour to make the room to feel comfortable. The colour should be soothing enough that you can spend hours in the room without having the colour overwhelm you.

At the same time, you don’t want the colour to be so boring that the room feels completely sterile.

Choosing a background colour is actually a lot like choosing a wall paint colour!
You want your website visitors to feel comfortable browsing your website. You don’t want to annoy your visitors or make it challenging to absorb your content by using overly bold or bright background colours. At the same time, you don’t want your website to be so blasé that your audience’s eyes just glazed over any important things you want to say.